In the: 10 things to do for the success of your web site – the practitioner view, I wrote in 8. Don’t reinvent the wheel: A simple menu and the browser’s back and forward button are Ok for most of the cases. Here is a sublime example of Web site simplicity. Jawbone, designed by FuseProject, one of the most innovative design firm based in SanFrancisco. Users can grab all elements in less than two seconds.
Say a lot with less!